Cliche Analyzed

I picked the phrase "Give and Inch & They Take The Mile" because since I will be doing Puma which makes tons of running shoes I will concentrate on this.

I found the meaning for the cliche and I have posted the link below.

http://idioms.thefreedictionary.com/Give+an+inch+and+take+a+mile

Puma Shoe Company

I choose Puma Shoes as my company for this upcoming project.

Rough Mock

This is a rough mock up of what I'm planning on doing. The final version will obviously not be so plain. It will be detailed with real photos etc. Please comment and let me know what you would like to see and your thoughts.